Marketing Operations Manager in New York City, New York - #72907 | VanderHouwen

Description

Job Id: 72907

Marketing Operations Manager
Our client is seeking a Marketing Operations Manager to provide strategic planning and operational leadership for a high-profile North America sports marketing team. This role serves as a key partner to senior brand leadership, driving seasonal planning, marketing operations, and cross-functional coordination to ensure campaigns are delivered on time, aligned to brand objectives, and executed with operational excellence. The ideal candidate is highly organized, process-oriented, and experienced in marketing operations within the footwear and apparel industry, with a strong understanding of basketball brand marketing.

This role is on-site in New York City, New York.

Marketing Operations Manager Responsibilities

• Lead seasonal marketing planning and operational readiness by guiding cross-functional teams through key planning milestones and campaign approval processes while proactively identifying and mitigating risks.
• Drive the successful execution of seasonal marketing initiatives by ensuring projects remain on strategy, on schedule, and aligned with established brand standards.
• Partner closely with senior marketing leadership to support strategic planning, communicate operational progress, and provide visibility into campaign health, priorities, and key milestones.
• Coordinate cross-functional collaboration across brand marketing, creative, digital, retail, product, and planning teams to ensure alignment, improve workflow efficiency, and reduce rework.
• Manage the overall marketing project portfolio, maintaining accurate project information, timelines, deliverables, and operational documentation throughout the campaign lifecycle.
• Support marketing budget planning and resource management by implementing processes that improve budget visibility, forecasting accuracy, and financial accountability across seasonal initiatives.
• Develop and maintain operational processes that improve planning effectiveness, streamline execution, and enable teams to consistently deliver high-quality marketing campaigns.
• Analyze project progress, identify operational challenges, and recommend solutions that support timely decision-making and continuous process improvement.
• Foster strong working relationships across North American and global teams while serving as a trusted operational partner to cross-functional stakeholders.

Marketing Operations Manager Qualifications

• Bachelor’s degree or equivalent combination of education and professional experience.
• 5+ years of experience in marketing operations, brand planning, or marketing program management.
• Experience supporting basketball marketing initiatives within the footwear and apparel industry.
• Proven success managing complex marketing calendars, seasonal planning, and cross-functional project execution in a fast-paced environment.
• Strong operational mindset with the ability to organize complex initiatives, prioritize competing deadlines, and drive projects from planning through delivery.
• Experience leading cross-functional collaboration across marketing, creative, product, retail, and digital teams.
• Demonstrated ability to communicate project status, operational insights, and strategic updates to leadership and key stakeholders.
• Experience supporting marketing budget management, resource planning, and financial tracking is preferred.
• Strong organizational, analytical, and problem-solving skills with exceptional attention to detail.
• Previous experience supporting a global consumer brand or large-scale marketing organization is preferred.

Compensation: Up to $46.67/hr. (DOE)

VanderHouwen Contractors Enjoy Exceptional Benefit Perks!
As an eligible contract employee with VanderHouwen, you’ll have access to a full suite of benefits designed with your well-being in mind. Our comprehensive package includes medical, dental, vision, life insurance, short- and long-term disability, and a matching 401(k) to help secure your future.

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